SELLING TO CAR DEALERS
The Best of Auto Revenue Insights
For 16 years, Jim Doyle & Associates published Auto Revenue Insights, a monthly newsletter about auto advertising strategies, used by media sales professionals across the country. Selling To Car Dealers is a compilation of the best articles from Auto Revenue Insights. From sections on “Creating Effective Dealer Ads” to “Selling Strategies” and “Selling Used,” Selling To Car Dealers is filled with tools, tips, and ideas to help AE’s deliver dramatic results for their clients in the critical automotive revenue category.
The Jim Doyle & Associates team of marketing consultants make over 4300 sales calls each year, analyzing media ad campaigns for car dealers and other client categories, in nearly 90 US markets. This extensive feet-on-the-streets experience makes Jim Doyle & Associates uniquely qualified to know what works and what doesn’t in auto dealer advertising. Now, you can learn their strategies in one comprehensive book, Selling To Car Dealers: The Best Of Auto Revenue Insights.
For more information on our UPGRADE Selling® revenue development programs, call 941-926-SELL or CLICK HERE
For more information on our upcoming events:
National Satellite Conference– Driving New Automotive Revenue: Cracking the Code of the Digital Dealer
2014 Sales Managers High Performance Boot Camp– Leading in the New Economy