Being a Sales Manager is a very tough job.  And guess what? It's not getting easier this year. (Or next!!)

What can you do to become a truly GREAT Sales Manager?  How do you get the tools to lead your team in this crazy competitive market?

Let Jim Doyle help you become one of the best Sales Managers in America with an EXTREMELY
Low Cost IDEA Loaded Program.

Dear Stressed Out Sales Manager,

Have you noticed?  Being a sales manager is a hard job.  And it's getting a lot harder.

And you are driven to be really good at this.  You do not want to be average.  And yet it's a whole lot harder to be a great Sales Manager today than it has ever been.   And the budget challenges you face are also a lot tougher.

I want to show you how to be one of America's best Sales Managers. I want you to see the payoff in lower stress and...SUPERIOR budget performance.  And I think I have a way to do that.

I have the greatest job in America.  I get to "give advice and leave town immediately."  The last 15 years of doing that has given me a HUGE gift.  I have had the chance to watch...one-on-one...a ton of great Sales Managers.  Our business continues to grow - this year we will be in over 60 markets making close to 4000 sales calls with AE's.  There isn't a day that goes by when my eyes aren't opened to another technique, method or skill that can help turn an ordinary or 'good' sales manager into an extraordinary one - a star.

One of the most important things I've learned is, when push comes to shove, there is very little difference between the qualities of one sales staff over another.  But, at the same time, there can be HUGE differences between the performance levels.

I strongly believe that the single factor that most determines a company's performance is the quality of the Sales Manager.

I guess my own personal experience with so many mediocre or merely 'good' Sales Managers (who achieved their position because they happen to be AE's) have contributed to my desire to focus on this area.  I've been traveling non-stop for over 15 years.  But in the next few years my personal passion is to work with a limited number of Sales Managers who want to get better.  And who are ready to take the steps needed to get to a more rewarding level.

The Leaders Edge!

The Leaders Edge - is a comprehensive personal coaching and training program for a very limited group of TV and Cable Sales Managers.

The Leaders Edge - is a real-world, multi-formatted, on-going program to help you become a stronger leader and become as skilled at the 'management' aspect of your job as you are with the 'sale' aspect.

The Leaders Edge - is guaranteed to take your performance to the next level.  (More on our guarantee later!)  When you do, you'll have less stress... more fun doing what you do... and be ready to tackle every budget handed to you.

Deciding if the Leaders Edge is a program that's right for you shouldn't be all that difficult.  First of all, to be perfectly honest, I hope some of you don't think it's right for you.  Why?  Because I can't possibly provide the personal one-on-one service that's required if too many sign up.  I really only want those who truly want to see significant results, who believe that inside themselves there is an ever greater sales manager and who are willing to work with the program and use it as a tool.

Leaders Edge is right for you only if you're the kind of sales manager who knows that you and your department are capable of achieving so much more, and that all you need are fresh ideas, motivation, guidance and proven methods to help you get there.

"The wealth of useable information I get from the Leaders Edge newsletters, the Tele-Seminars and my communications with Jim and his staff has been invaluable to me as a sales manager.  I've implemented many of the ideas I get from the Leaders Edge resources and I'm convinced that my sales meetings, my client interactions and my supervisory skills have all greatly improved as a result." 
Dennis Schroeder, Cox Media

Let's address some specifics.  Here are a few examples of the many ways Leaders Edge can help you reach your potential, and your department reach heights that will surprise everyone in your organization.

1.  How to be a great interviewer.

What are the power questions to ask to determine if the person you are interviewing might be a loser?  I'll tell you about the single biggest mistake most managers make with job interviews.  Hint:  90% of ALL Sales Managers make this mistake.)

2.   What makes a great Sales Manager?

Your Sales Meetings should be the most important thing you do each week.  But most sales meetings are horrible.  And boring!!!  People sit in the same chairs every week and your vets can predict almost exactly what you'll say.  Is there a problem here?  You bet there is.

3.  The secrets to attracting Superstars to your team and KEEPING them.

Yes, there are secrets.  When you learn these secrets, I promise you there will be an endless stream of great people working for you.  Your current AE's will become your best advocates to others on why they should want to work with you.

4.  Why it is essential to eliminate low performers from your team.

Do you want to really have an impact on this year's sales - right now?  Do you want to make it clear to everyone that you're taking goals, objectives and performance seriously?  Then break out the axe and cut off the dead limbs.  It's time to do some pruning in the sales department.  But you want to make sure you remove the right branches.  Identifying the better AE's from the slackers is more than just a numbers comparison.  In fact, it's ABSOLUTELY not about whether they are hitting their budget. Budget performance tells VERY little about whether someone is a great AE or not.  Many AE's hit or miss budget because of one or two clients buying or not buying... over which the AE had very LITTLE control.

If an AE was "bad" last year and has improved their numbers 10%, does that make them 'good' or just a little better than the bad they were before?  Trust me, your AE's know where the deadwood is and when they see it removed it not only sends the right message to them about you, but also reinforces their own belief in themselves.  "How good of an AE can I be if I am working in a place that accepts and pays for mediocrity?"

The Leaders Edge Program will help you understand your own reluctance in dealing with problem AE's.  It will also show you how to be certain you are doing everything you should or can do with your problem AE's.

This is just a small portion of what we'll include in our weekly emails to this group.  Our weekly emails are designed to be quick reads but will be filled with information that you can use immediately.
 

• What are the hot categories for new business?  (With over 4000 sales calls in 65 markets this year, we know what opportunities are out there.)
   
• How do you coach an AE to respond to a cancellation?
   
• What does it mean to be a focused manager?
   
• Where do you find good people?  There are very specific places to look.
   

The weekly Leaders Edge emails also contain articles about:

° Motivation
° Hiring (and Firing) Ideas
° Performance Reviews (not HR 101!)
° Sales Meetings
° Hot Selling Ideas
° Sales Promotions that Work
° Sales Staffs of the Future
° Creating Demand in a Lower Demand Time
° Sales Contests
° Accountability
° Coaching an AE through a Slump
° Compensation Plans

This weekly email will be like attending a mini-seminar that helps you to get better as a manager, EVERY SINGLE WEEK.  Members of our coaching group will tell you that they find these emails jam-packed with real-world information.  That's the same promise we make to you for joining this program.

"Jim's Leaders Edge program has been invaluable in my development as a sales manager.  I have had a subscription for many years and a week has not gone by where I haven't pulled something out of it that has helped me and our sales department get better."  Chad Kemper, GSM, WAXN-TV

The weekly emails are only a small part of what you receive as a Leaders Edge member. 

FIVE times each year you'll participate in LIVE Tele-Seminars exclusively for Sales Managers.

I only work with people that have powerful messages to help you achieve new levels as a Sales Manager.  you'll recognize many of the names.  They write the books and speak all over the country to help make managers better.  You could spend thousands to hear them at conventions or to hire them as consultants, but you'll get exposed to these powerful ideas as part of your membership in The Leaders Edge.  We do this in a format that allows you to learn at your desk AND have the opportunity to interact one-on-one during the Q&A section.

Here's a sample of some of my favorites from last year:

Mark Sanborn - He is the President of Sanborn and Associates, an idea lab dedicated to developing leaders in business and in life.  He has worked with companies like Harley Davidson, New York Life, Exxon and Hewlett Packard.  He is the best selling author of The Fred Factor and You Don't Need a Title to Be a Leader.  He spoke to our group on High Impact Leadership.

Scott McKain - is the Vice Chairman of Obsidian Enterprises, and Co-Founder and Principal of the Value Added Institute, a think tank that explores the role of the customer experience in creating lifelong client loyalty. He is the best selling author of What Customer's Really Want, which was the topic of our Tele-Seminar.

One Tele-Seminar may focus on strategic planning for Sales Managers.  Another on how to negotiate like the pros!  Still others will look at hiring practices or customer service.

About these seminars:  Most Sales Managers today get very little training.  We are put out there... told to do a job... but receive little instruction on how to do it.

These Tele-Seminars will stimulate you...challenge you...and excite you.

"I have been a Leaders Edge member now for three years.  It has provided valuable input on topics such as how to run an effective sales meeting, managing your sales team, structuring compensation plans, industry trends, selling skills and so much more.  Jim's program is beneficial not only because it educates, it also provides you with practical ideas on how to make yourself, your team and your company a success.  I would recommend the program to all levels of management, from novices to veterans." - John Ryan, LSM, Comcast Spotlight

These 5 mega-sessions, with 5 big name speakers and trainers, will be designed to turn you into a more powerful leader.

Weekly emails plus Tele-Seminars...but WAIT...there's more!

Three times each year, or about every 4 months, time will be allocated for a personal, one-on-one coaching call with me.

These calls will be "By Appointment Only" and allow you 30 minutes of one-on-one time with me. We notify you in advance of the day I will schedule for these calls, and you have the opportunity to schedule an appointment.

During the calls last week, one manager asked for help with a selling strategy for a big furniture store that had cancelled.  With another, I brainstormed about how to deal with the negative reaction of his AE's to a new corporate mandated compensation plan.

" I especially enjoy our call-in days where I get Jim's undivided attention to try out new ideas or problems that I may be having."
Cindy Coleman, GSM, KSWO-TV

It's like having a highly experienced "Dutch Uncle".  Someone you can say anything to and know that, 1) it won't be repeated, and 2) I may have a suggestion that works for you.

On these calls, I will be available to talk with you about staffing issues, the challenges of managing YOUR bosses (we should do a whole Tele-Seminar on that subject alone!!!), and even offer some personal career advice...if you want.

You will also receive exclusive instant Email Updates and Alerts

What should you say to your AE's about a major world event like the Iraq war or the 9/11 tragedy?  We will send you industry alerts with information on hot topics or categories, like auto incentives.  In challenging times, your team looks to you for answers.  We'll help you find them.

You'll get information that can make your own coaching better.  We'll share the ideas people are selling.  We've had dozens of Managers subscribe to The Achievers Circle to give them additional ideas.  But as a Leaders Edge member you get the best of those Achievers Circle ideas sent to you for free.

How much would you spend for these kinds of learning and management tools?  Most high-level management programs cost thousands.  I know...I've paid to attend them.  We sell out our Sales Managers Boot Camp every time for that kind of money.

The Leaders Edge program may be the MOST affordable Management Training Program ever.  If you join now, you'll pay only $38 per month.  That's right, less than $9 per week to invest in your career!  Less than a cheap lunch as an investment in your career, and in the success of your people.

And our guarantee...

If you join The Leaders Edge and find it isn't right for you, or that it isn't everything I've said it can be, you can withdraw at ANY time.  It's that simple.  You have no obligation, and no minimum length of membership.  If you want out, simply let us know you want to withdraw and we will stop billing your credit card immediately.  No questions asked.

I make this offer for two reason.  I am extremely confident about the impact of this program.  People don't leave!  But if The Leaders Edge is not right for you, I don't want to take a single dime of your money. 
How can you lose when there is ZERO RISK to trying this program?

I have put together dozens of programs in the last 15 years.  None has me as excited as I am about The Leaders Edge.  Here's why:

• The weekly emails will be loaded with real-world critical ideas.
   
• They'll be a periodic recap of our best Achievers Circle ideas.
   
• 5 high level Management and Leadership Tele-Seminars with some of the biggest names in speaking and training.
   
• Opportunities for one-on-one coaching with me.
   
• Instant communication with you when big issues hit.

All for only $38 per month.  (Less than $9 a week!)  But there's one issue.  This low rate will only be extended to the next 50 people who sign up.  When we reach 51, the rate will be increased to $49.95 per month.  Frankly, that's still way too cheap for all that's being offered, but I want to extend special pricing to the early adapters who are driven to take their skills and their achievements to another level.

To get started simply click on the button below.  Fill out the electronic enrollment form and return it to us.  We will start you on the way to being a more effective leader of your team.  Thank you.

Sincerely,

Jim Doyle

P.S. Remember.  This is a comprehensive, management training and coaching program with weekly emails, coaching days and 5 Mega Tele-Seminars, all for less than $9 per week, but only if you're one of the first 50 managers to respond.  Days delayed are dollars unearned.  Enroll now to get started.

P.S. #2.  Remember you have no long-term obligation.  You can withdraw from this program AT ANY TIME!!  No minimum commitment.  You stay in ONLY as long as this program is making a difference in your career...so join now.

"This program allows me to do a mini time out on myself with the newsletters and conference calls.  It helps me keep an edge over my peers in the market.  It allows me to bring the latest information to my team and also I push some information up to my manager.  It makes me a smarter manager and much more efficient.  I used the information on how to hold sales meetings and I believe I have the best sales meeting of any manager in my company.  Like Doyle says...it is the most important sales call I make each week!"  Mark Schneider, Comcast

"There are many fine sales trainers out there but Jim Doyle's on top of his game.  He walks the walk and talks the talk.  He reminds us to do what we do best; build relationships, provide terrific customer service, sell advertising that works. Oh...he also tells us exactly how to do that, just in case we forget."  Bruce Lawson, GSM, WPTZ-WNNE-TV